Action Minutes
Strategic Planning Committee
Florida State University
October 19, 2007
201 Westcott Building
FSU Campus, Tallahassee

Members Present: Larry Abele, Joe Beckham, Robert Bradley, Ross Ellington, Ellen Berler (Psychology), Karen Laughlin, Alma Littles, Nancy Marcus, Reinhart Lerch (University Relations), Charles Rasberry, Jennifer Buchanan (Dean of the Faculties), Jayne Stanley, Lois Hawkes (Council of Deans), Eric Weldy.

Others Present: Ralph Alvarez, Anne Blankenship, George DePuy (via phone), Mark Palazesi, John Wetenhall (via phone), Helen Travis.



Chairman Robert B. Bradley convened the meeting of the Florida State University Strategic Planning Committee at 3:00 p.m.

The committee unanimously approved the minutes from the meeting held on October 12, 2007.

The chair stated that the results from last week’s SWOT exercise were consolidated and forwarded to the committee for review prior to the meeting today. Each area was discussed and the chair stated he would take the suggested changes and work with Mark Palazesi and Ruth Feiock to formulate a revision of the SWOT consolidations for discussion at the next meeting.

The chair asked Charles Rasberry to discuss the role of the Siegel and Gale consulting firm and how it relates to the Strategic Planning Committee. Mr. Rasberry explained that there is a signed contract with Siegel and Gale and they have already made a visit to campus. Siegel and Gale are now in the process of interviewing deans, faculty, senior administrators, and community leaders. They will also interview alumni in various regions. They will submit their findings and give us four to six weeks to review the data. Siegel and Gale will return in the spring to narrow down marketing strategies and by next summer will work with the different colleges on a submarketing campaign.

Mr. Rasberry stated that he and Randy Hanna have met regarding the External Committee and are working to identify individuals to serve on this committee.

The chair announced that an additional meeting will be added to the committee’s meeting schedule. In November, the committee will meet on November 2, 16, and 30. The chair also stated that the draft mission and vision statements and set of strategic priorities should be completed by November 30.

Mark Palazesi has prepared an analysis of various universities’ values and will forward it to Eric Weldy and Sally McRorie to prepare a consensus of those values.

The chair stated that the existing mission and vision statements need review. The committee discussed the criteria for evaluation of mission and vision statements and then considered the statements developed by several prominent public universities.

The chair divided the committee into three subgroups. Each subgroup reviewed the draft mission and vision statements prepared by the Faculty Senate Steering Committee and wrote down ideas and comments to be considered in the revision of the mission and vision statements. The notes of the subgroups’ deliberations will be provided to Nancy Marcus, Anne Rowe and Joe Beckham to prepare a consolidated draft for discussion at the meeting on November 2.

At the next meeting, the committee will finish the SWOT exercise, complete the draft mission and vision statements and begin development of strategic priorities.

The meeting adjourned at 5:00 p.m.